WE Communications Strengthens Its Offering with Senior Creative Appointment
Neil Harris Will Lead Australia's Growing Creative Team Following 30% Growth in Integrated Marketing Offer
SYDNEY, AUSTRALIA – September 21, 2022 – WE Communications has strengthened its creative capability with the appointment of credentialed leader Neil Harris as its Creative Director.
In this new role, Harris will be responsible for overseeing WE’s creative and studio offering in Australia and contribute to the next chapter of growth for the growing communications agency.
Most recently the Creative Lead at health-tech platform Mable, Harris brings 25 years’ experience as a creative thinker and copywriter. He has held creative leadership positions at WiTH Collective, DDB and Clemenger BBDO, working with brands such as HP, Telstra, Foxtel, Vinnies and VW.
Harris will work with Mike Nikotin, Associate Creative Director, and a talented studio team of animators, designers, video editors and producers, to create brand campaigns that combine data, content and digital.
“We were impressed by the calibre of creative talent interested in joining us - Neil stood out with his clear passion for innovation, purpose and fostering a creative culture. He sees things uniquely and creates work that moves people to action - it’s a perfect fit,” says Nichole Provatas, EVP APAC Integrated Marketing.
Harris joins a creative, digital, strategy and production team which grew revenue by 30% in FY22 as a result of increasing demand for integrated marketing services via WE's core health, technology, corporate and investor offerings.
Harris says, “The world has irrevocably changed over the last few years. Now more than ever, people are looking to brands to inspire confidence in the new norm. And brands are looking to a new style of agency to deliver relevant and impactful communications.”
“With their strategic approach, incredibly talented team and their strong regional and network focus, WE Communications feels uniquely positioned in this climate. It’s a hugely exciting time to join and they’ve made me feel absolutely at home from the moment I walked through the door.”
WE Communications Australia’s Managing Director, Dan Woods says: “Neil joins us at a really important time in our journey. We have grown our overall service offering, capabilities and teams over the last two years, we worked our way through Covid, and now is the right time for us to take this further critical step of appointing a senior creative leader to bring more value to our clients and work.”
ABOUT WE COMMUNICATIONS
WE is one of the largest independent communications and integrated marketing agencies in the world. We’re all about people — both our clients and employees — and we believe in the power of communications to move audiences to positive action. Female-founded, female-led, and fiercely independent, WE has spent more than three decades helping world-class brands tell technology-led transformation stories that shift perceptions and change behaviour.
Our global reach includes offices in 21 cities, partner networks that expand our footprint and client capabilities, and a team of more than 1,200 media and content strategists, creatives and data scientists across our technology, health and consumer sectors. Our work with global brands like Microsoft, Honeywell, McDonald’s, and Volvo has been recognized by Cannes Lions, PRovoke SABRE Awards and PRWeek Awards, just to name a few.
For more information, press only: Kara Kraft, WE, (503) 443-7143, [email protected]
