The global media ecosystem is constantly evolving. Brands in Motion helps clients navigate our everchanging world and reach their audiences anywhere, anyhow and on any channel. Brands in Motion insights represent our most forward-thinking counsel. When it comes to expectations of brands, change is the only constant.

Let Brands in Motion be your north star.

THE LATEST INSIGHTS

Brands in Motion Health Report 2024

Brands in Motion 2024: REPUTATION RULES

Corporate reputation is at times mistakenly viewed as a soft asset, yet it holds clear bottom-line consequences. Following our rules for reputation can make the difference between a physician writing a script for your treatment — or not.

MORE INSIGHTS FROM WE

The Future of Communications

The Future of Communications

"The Future of Communications," dives into key drivers shaping the marketing and comms world and equips you with the insights needed to adapt for the future.

Topic: Consumer Communications, EMEA, Technology Communications

October 08, 2024

Brands in Motion 2024: Bridging the AI Expectation Gap

Brands in Motion 2024: Bridging the AI Expectation Gap

WE's latest study reveals that there is a version-action gap in AI adoption — and how leaders can use new communication strategies to bridge that gap.

Topic: Artificial Intelligence, Brands in Motion, Technology Communications

May 15, 2024

WE Talk

WE Talk

WE talks with industry leaders about the impact of AI in communications.

Topic: Artificial Intelligence, Leadership, Technology Communications

February 28, 2024

How Communications Professionals are Viewing the AI Opportunity Ahead

How Communications Professionals are Viewing the AI Opportunity Ahead

AI readiness is critical to the future of communications.

Topic: Artificial Intelligence, Digital Experience & Technology, Insights & Analytics, Leadership, Technology Communications

May 16, 2023

Cybersecurity Communications: Engage Where it Matters

Cybersecurity Communications: Engage Where it Matters

In an increasingly crowded conversation, WE communications shares the key to breaking into the global cybersecurity dialogue.

Topic: Consumer Communications, Digital Experience & Technology, Technology Communications

March 10, 2023

Brands in Motion: Making it Real for a Technology Industry in Transformation

Brands in Motion: Making it Real for a Technology Industry in Transformation

As the pressures on technology brands mount, the Brands in Motion report shows how businesses can navigate customer and societal expectations in the months ahead.

Topic: Brand Purpose, Brands in Motion, Consumer Communications, Digital Experience & Technology, Technology Communications

December 06, 2022

Brands in Motion 2022: The Privacy Mandate

Brands in Motion 2022: The Privacy Mandate

What strategies can brands adopt to make data privacy an exciting part of the user experience?

Topic: Brands in Motion, Consumer Communications, Technology Communications

June 13, 2022

Brands in Motion: The APAC Technology Mandate

Brands in Motion: The APAC Technology Mandate

WE talked to 1,700 APAC B2B technology decision-makers to understand what it will take for technology brands to maintain their position of strength in APAC. | WE Communications

Topic: APAC, Brands in Motion, Digital Experience & Technology, Technology Communications

December 01, 2021

What's Next? Technology, Communications and the Race to Recovery

What's Next? Technology, Communications and the Race to Recovery

What role do Americans want technology and tech brands to play as the country recovers from the COVID-19 pandemic? WE partnered with YouGov on a new insights report to find out.

Topic: Consumer Communications, COVID, Digital Experience & Technology, Technology Communications

June 08, 2021

UK: What's Next? Technology, Communications and the Race to Recovery

UK: What's Next? Technology, Communications and the Race to Recovery

What role do Brits want technology and tech brands to play as the country recovers from the COVID-19 pandemic? WE partnered with YouGov on a new insights report to find out.

Topic: Consumer Communications, Digital Experience & Technology, EMEA, Technology Communications

June 08, 2021

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